NFTs – Are they iconoclastic or mainstream?
NFTs – Are they iconoclastic or mainstream?
Author : Nayan Gala
1 min. Read

What are NFTs?

NFTs are digital assets that represent objects such as art, collectibles, and in-game goods. They are often encoded into smart contracts on a blockchain and are exchanged online, frequently using bitcoin. The public’s interest in NFTs peaked in 2021 when their market saw record purchases, but little is known about the general structure and growth of the industry.
If we have to elaborate and explain the core concept of NFTs, it is a unit of data recorded on a blockchain that verifies a digital asset to be unique and hence not interchangeable, while also providing the NFT with a unique digital certificate of ownership. More broadly, an NFT enables the “traceability” of the assigned digital item to be established, providing irrefutable answers to issues such as who owns, formerly owned, and developed the NFT, as well as which of the numerous copies is the original. An NFT can be connected with a variety of digital items, including photographs, movies, and audio. NFTs are increasingly being utilised to monetize digital artifacts in a variety of contexts, including art, gaming, and sports collectibles.

The notion of a non-fungible token originated on the Ethereum blockchain, which is home to the Ethereum (ETH) cryptocurrency. Unlike the Bitcoin blockchain, the Ethereum blockchain was created as a network of smart contracts, a platform on which developers may construct valuable assets using a verifiable, linked record of communication and ownership. Essentially, the ETH blockchain was created to move digital assets to the next level, and it has succeeded in doing so. NFTs were created when two digital artists, Matt Hall and John Watkinson, created Crypto Punks, which was made public in 2017. These extremely pixelated computer photographs are one-of-a-kind — or as one-of-a-kind as digital images can be — and demand a hefty price.

How they work

At any one moment, an NFT can only have one owner. The unique ID and metadata that no other token can reproduce are used to manage ownership. Smart contracts that assign ownership and govern the transferability of NFTs are used to create them. When someone generates or mints an NFT, they run code encoded in smart contracts that adhere to various standards, such as ERC-721. This data is put to the blockchain, which is where the NFT is controlled. On a high level, the minting process consists of the following steps:

1) Adding a new block
2) Information verification
3) Inputting data onto the blockchain

Is it an art fad or mainstream?

The euphoria around NFTs feeds a similar narrative to other recent price rises such as GameStop and Dogecoin, in that they are speculative bubbles caused by US stimulus checks, lockdown boredom, and low-interest rates. Look no farther than celebs like Grimes and Logan Paul, who have released their own flagship NFTs to ride the trend. Even the entrepreneur who purchased Beeple’s record-breaking artwork, Vignesh Sundaresan, regards investing in NFTs as a “big risk” and “even more maddening than investing in crypto.”

However, history teaches us not to dismiss NFTs as a transitory trend, because the significance of technical advancements typically becomes obvious after the enthusiasm has died down. Many observers rejected the surge of tech businesses around the late 1990s dot-com bubble, as well as the initial wave of popular cryptocurrency enthusiasm in 2017, only to be shown catastrophically wrong when Amazon and bitcoin re-emerged.

This is consistent with the views of Austrian economist Joseph Schumpeter on why capitalism works. Schumpeter saw capitalism as a never-ending churn of old into new, with the most recent and inventive firms replacing those that came before — a process he referred to as “creative destruction.”

In this regard, NFTs are the newcomers questioning how we understand and recognise asset ownership. Furthermore, the friction between innovation and incumbency adds to the skepticism that always accompanies such new technology.

The NFT industry has continued to expand at an astounding rate, with conservative estimates indicating that this area has risen by more than 1700 percent since the beginning of 2021.
The market is now obsessed with NFT art and collectibles, but the commerce sector is paying attention behind the scenes. It is extremely likely that by 2021 and beyond, we will see far more advanced, professional-grade applications of this technology, and with it, a whole new world for consumers.

Pros and cons of NFTs


1) Value growth:
When you acquire these tokens, you have the same opportunity to increase the value of your investment as you would with any other investment.

2) Unique Ownership
These digital treasures are non-fungible, which means they can’t be replaced. When you know you possess a one-of-a-kind object, whether it’s a painting, a piece of furniture, a digital image, an audio clip, or other digital assets, it’s a good experience.

3) A solution for Licensing Digital Creators:
The process of converting a digital asset, such as a picture or video clip, into an NTF is essentially similar to licensing it for authenticity and ownership, as well as the option of transferring ownership or the rights to use, distribute, or sell it. NFTs cannot be easily replicated or copied indefinitely. Each non-fungible token has a different value since it lives on a decentralised and public digital ledger based on blockchain technology.


1) Physical art cannot be digitalised
The motives for owning physical art differ from those for owning digital art. Physical art cannot be digitised. The appeal of witnessing a one-of-a-kind picture with your own eyes is something that these tokens just cannot convey.

2) Uncertain Value:
Even for specialists, NFTs may be perplexing assets. When you buy one of these non-fungibles, you don’t necessarily get the copyright to the art.

3) Environmental Issues:
The environment has recently become a hotly debated subject. Any record added to the Ethereum blockchain necessitates extensive processing, which necessitates the use of considerable amounts of energy. As a result, broad trading in NFTs and other blockchain-based assets isn’t always a green process.


At JPIN we believe in keeping ourselves in sync with the current trends of the economy and financial markets at large. Since NFTs are unregulated, at this very moment we have an entire team dedicated to discerning and deciphering the trends of blockchain technology and NFTs as well. Although it is currently unmonitored, new research and development and pathways are being mapped with regard to NFTs at JPIN. In an era such as this, where fads and trends run rampant, we at JPIN bring ourselves to speed to these dynamic and ever-changing times and phenomena, as we truly believe that something which may seem unorthodox and avant-garde may be the next best thing which will certainly turn out to be profitable. As is the case with ‘Chingari’ – a JPIN backed company, that has recently released 100 NFTs in collaboration with Fashion TV.

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